Archive for February, 2011
What mobile DTV (MDTV) is?
Which networks can deliver true DTV experience to mobile devices?
True Mobile Digital TV (MDTV) means watching live Digital TV (DTV) on mobile devices,
with a user experience similar to the one the consumers are used to on their home TV. This
means having a big variety of shows to watch, with high quality high frame rate video and
quick response time for channel switching. While there are elements in the market that try to
confuse true MDTV with other forms of TV/media distribution that offer poor quality video
and a poor offering of channels, true MDTV is distributed through a dedicated broadcast
Soon real estate professionals will be able to stream their live events and seminars through MDTV channel outlets, keeping consumers up to date on current events within their general areas. Imagine getting updates from destination places around the world, Vacation rentals for lease and a tour performed by the actual owner or representative. Choosing you vacation destination in the near future may become more real than ever before. Rest assure, RealtyGo will be looking into this futuristic type channeling to deliver real estate listings and information as efficiently as possible for everyone using Mobile devices. Keep a look out for MDTV and a new technology boom; does Youtube ring a bell… .
The most common alternatives of DTV distribution to mobile devices are to get the DTV
content through the WiFi network or through the cellular network.
This article explains the different available methods, why the true MDTV experience can be
achieved only by a dedicated broadcast MDTV network and how the MDTV offering can be
broadened by wise usage of all the methods for distribution of DTV, which can provide the
best value and best user experience to the consumer.
1 Methods for Mobile DTV distribution
1.1 Distribution of Mobile DTV through the cellular network
The cellular network is conceptually a unicast network, meaning that the content is
transmitted to each receiver individually, even if several receivers are consuming the same
content simultaneously. Thus with the current deployed and used technologies, distribution
of mobile DTV content through the cellular network is no different than the distribution of any
other data through the cellular network.
There are some technologies for broadcasting content over cellular networks, including
Multimedia Broadcast Multicast Service (MBMS), Integrated Mobile Broadcast (IMB), and
Evolved MBMS (e-MBMS) for LTE networks. These technologies are currently either not
mature yet or not widely used (i.e. deployed). Nevertheless, though currently cellular
networks use unicast transmission for distributing DTV content, this article refers also to
optional future usage of these broadcast technologies.
The main concern that is related to mobile DTV distribution is its relatively high bandwidth
requirement. Watching live DTV content at good quality on mobile devices requires
continuous reception of streaming audio/video (A/V) content at a rate of about 500Kbps.
This reception rate enables the display of good quality video at QVGA resolution and at a
frame rate of 30 frames-per-second (FPS).
In developed countries, current cellular networks are already congested with the increase of
video consumption (YouTube, etc.), live gaming, web surfing and other data-consuming
applications over mobile devices. These networks do not have the bandwidth to provide live
DTV services with a similar user experience to stationary DTV in terms of video quality and
content variety. Recent testimonials to this problem were made public by AT&T, which is
now setting a cap for its subscribers’ data usage, since they need to “ease the congestion”
For Full article and White Paper about (MDTV) follow this link
Technology at its best;
RealtyGo – Your Real Estate Listings Best Friend!
This is a bit scary…
Verizon Wireless failed to connect around 10,000 calls to 911 during the Jan. 26 snowstorm that blanketed Maryland, according to the FCC, and the agency has requested that the carrier provided a detailed account of what went wrong and what the carrier plans to do to fix it. Importantly, the FCC said it is worried the problem may not be limited to the area, and instead is “widespread across Verizon’s footprint.”
Verizon noted the issue involves the company’s wireline division, although the FCC said the problem specifically involved wireless callers.
“We have taken seriously the concerns about the outage that was triggered by the mass call event that occurred during the January 26th snowstorm. We have been addressing this issue directly with the counties involved, and will work cooperatively to address the FCC’s questions, as well,” said Verizon spokesman Harry Mitchell. “Our objective is to provide the best service to our customers, and we will continue to work with 911 centers and others to ensure that callers receive the level of service they deserve and expect when they call 911.”
James Barnett, chief of the FCC’s Public Safety and Homeland Security Bureau, sent Verizon a letter Feb. 17 detailing the problem, which he said blocked 8,300 wireless calls to 911 in Montgomery County, Maryland, and 1,700 calls to 911 in Prince George’s County, Maryland, on Jan. 26. Barnett wrote that Verizon’s system stopped taking 911 calls during the snowstorm and did not alert the local 911 answering stations about the problem. He noted that 911 workers only discovered the problem after they received complaints from callers.
Barnett said the trouble was not due to an overload of the system or faulty equipment, and that similar troubles have occurred in the area a number of times before.
“We are particularly concerned that this problem may be widespread across Verizon’s footprint,” Barnett wrote. “We therefore request that Verizon investigate the extent of the problem across its network.”
The FCC requested that Verizon respond to the issue by March 10.
– see this FCC document
What is that Odd looking image?
We are referring to a QR Code. If you are not yet familiar with them, you soon will be. If you haven’t seen one yet, you soon may in an area near you. The funny looking box thats black and white and looks like a pixelated patch, is a QR Code. A QR Code is a matrix code (or two-dimensional bar code) created by Japanese corporation Denso-Wave and is the most popular open 2D-Code for Mobile Tagging. The “QR” stands for “Quick Response”, as the creator intended the code to allow its contents to be decoded at high speed. RealtyGo uses QR Codes to deliver dynamic real estate listings via the mobile channel using Smartphones, iPads, Tablets or any PDA device.
What does a QR Code do?
A QR Code is a bridge from the displayed QR TAG to a web URL (website address page) that has been formatted for viewing on mobile devices. Delivering dynamic information quick and efficiently to the end user. All you need is a smart phone like an Android, Blackberry or iPhone, then you simply visit your App Store of App Market to get your FREE QR Code reader, by typing in ‘Free QR Code Reader’ in the search bar. A QR Code reader is necessary to ‘read’ the QR Code. Basically, a code contains data and links to many different avenues within the internet. RealtyGo offers QR Codes as part of promoting your Mobile real estate listing(s), at no additional cost. Our Analytics also allow you to track and report on how effective the QR Codes are with consumers. Why are analytics important, well we know for sure that banks giving agents foreclosure homes to list are a huge fan of analytics and tend to give their business to agents/brokers that provide them. Once you start using QR Codes and you realize the power of how they help you business grow, you will be a fan forever. With a smart phone like an android,iPhone,Windows,etc.., you can open up the QR Code reader which will load through your phone’s camera. With your camera you will snap a picture of the QR Code by selecting the scan button and then it will return the data held within the QR code, instantly to your mobile device. This might be a photo, website, video clip ect… For example, you see a QR Code on a real estate sign or within a real estate magazine. You scan the QR Code, then instantly you recieve current and relevant information about the real estate listing; pricing, square feet, bedrooms, photos, contact information of the lister, videos, as well as other listings the lister may have for sale or lease.
There are many bar codes today, why is this one different?
Well, it’s made of funny little squares. Seriously, the most important thing for us (the users) is the fact that it’s two dimensional. 2D barcodes contain more information than conventional one dimensional linear barcodes. Conventional barcodes get wider as more data is encoded. 2D barcodes make use of the vertical dimension to pack in more data, giving the end user more specific information about the real estate their interested in. Many experts involved in mobile marketing think that QR Codes, being one of the more versatile systems, are going to be the next mobile linking systems of the future while the rest are supported and funded by large corporations with commercialism in mind. RealtyGo goes a step further. Most QR Codes are only good for a one time use or a promotion. RealtyGo has designed our service and QR Codes to last forever. We assign a MobileURL to each QR Code, so you can continue to market and use the same code forever. This saves you time, you don’t have to create a new code each time you take a listing or change the price or photos of a current listing. RealtyGo gives you a easy to use login area where you can manage your listings, add new ones, edit information, change photos,etc.. , all while using the same QR Code. This will save you money with marketing, digital and print advertising. You don’t have to replace you QR Code ever. Once a company has your unique QR Code, it links back to all you current and relevant information with RealtyGo and is assigned to your Unique MobileURL, which is used to promote you real estate listings and professional business all over the web. This links all your current and archived real estate information together building you a dynamic online resume, which search engines love for SEO (search engine optimization) and give you an advantage when consumers are using engines like google, yahoo, bing to look for real estate in your area.
QR Code store more information, so how much exactly?
In short, if you stored only numeric data, you can store up to 7,089 characters within each QR Code. With binary data (8 bits), the little squares can store up to 2,953 bytes of information. Alphanumeric, 4,296 characters and Kanji/Kana up to 1,817 characters. For a little square like that, THAT is a lot.
Ok this sound great, however what’s in it for me?
Here’s how QR Codes can change the way we live our lives. While riding the train, you could stumble upon an advertisement for a place to rent, vacation rental, or destination area you may want to visit for vacation. There is a web URL available to type in and visit a website but you would have to wait until you get to the office or home to check it out. The problem is by the time you get home or to work, you can’t for the life of you remember what the URL is anymore. In the event your fortunate enough to get the correct website and not a competitors site, then starts the agonizing process of hunting around the website for the exact listing, home or offer that originally caught your interest.
A QR Code enables you to get all the exact details in regards to that specific ad or property listing. With an android mobile or smart phone like an iPhone or a Blackberry, you can take it out, picture-scan the QR Code and there you have it – a website, a forum, message board, link to download some media files, photos,reviews, contact information, additional listings…whatever it is that the lister of real estate wants you to see!In Japan, consumers use QR Codes to find information about organic food and check out buildings or videos of homes just from scanning these QR Codes
QR Codes everyday?
You don’t have to be a real estate agent or broker to use RealtyGo real estate QR Code applications. However, if you do use RealtyGo to promote your real estate profession, you can benefit drastically compared to current methods and/or traditional real estate listing promotions. RealtyGo’s user friendly software walks you through an easy and self explanatory system for optimal use. You don’t have to do anything, we dynamically create the QR Codes and sync them to all your other social networking sites, your professional website, ALL your real estate listings and much more. Start creating your online resume and powerful marketing platform with RealtyGo today. If you are new at QR Codes and not sure why you need to get a head start on them in the real estate industry. 5o % of home buyers in 2010 were new home buyers, medium age of 35, a generation engulfed in technology and creative thinking. Offer all modern channels of communication to potential home buyers and other professionals doing business with you and watch your online presence skyrocket to mirror your years of hard work in perfecting your off line presence in your preferred real estate community. A wave of acceptance is sure to hit this part of the world as soon as more people become aware of QR Codes and their many great uses. RealtyGo gives you an easy way to use and shows you cost effective methods to promote your listings using QR Codes and many of our other free applications all as part of your membership with us. RealtyGo is also designed to promote Green real estate communication, offering your modern clients an alternative to traditional print listings, they may just ask you to forward them the digital listing, or you may even promote your self as an environmentally friendly agent, offering a Greener way to preview listings, saving you money and helping to reduce your carbon footprint, all while giving the consumer exactly what they need and want.
I don’t have a scanner on my phone, what do i do?
The most beautiful thing about modern technology is, things are becoming easier to use. Go to Your App Store or App Market and in the search bar type in Free QR Code reader, download it, install it to your mobile device and you are ready to hit the ground scanning. RealtyGo also offers a SMS/MMS Text message application for people who do not have a Smartphone or Wifi PDA device. You can simply send a text message to get all the real estate listing information as well.
Step by Step to getting started!