Archive for category Social Network

Likes Are Not Loves – How To Waste Time “Marketing” In Facebook

Written by Carrie Hill

Facebook like doesn't equal love or revenue for that matter!

“This statistic, combined with the disturbing trends in today’s Facebook business strategies worries me – it really worries me. I’m disturbed by the complete lack of understanding within business America that a “Like” doesn’t equal “Love” and it certainly doesn’t equal revenue.”

So True, So True!

via Likes Are Not Loves – How To Waste Time “Marketing” In Facebook.

Advertisements

, , , , ,

Leave a comment

Think Green! Can better packaging save the Planet? RealtyGo_blog

RealtyGo enables real estate professionals, ‘Lookie loos‘ and anyone searching for real estate , an alternative to traditional paper flyer real estate information. Reduce your Real Estate business Carbon Foot Print. Use RealtyGo’s Mobile TAG and promote digital real estate listings via the mobile web. No more excessive printing- flyers, brochures,listing sheets, etc.. Easily offer end users an alternative via a digital channel using Smartphones, iPads, Tablets and other enabled PDA devices. Now when a potential home buyer is in front of your real estate listing they can use their mobile device to quickly get all your real estate listing information, photos, video, auto schedule an appointment and more. No need for excessive and usually expensive full color flyers for every ‘lookie loo’ in the neighborhood. Help promote Green real estate communication with RealtyGo and your Mobile real estate TAG using QR Codes, Text Messaging, Call for more info and GPS application.

Manufacturers are starting to take notice and provide better packaging with less left over waste.

Remember unboxing your last big gadget purchase? How many unnecessary layers of plastic, paper and cardboard did you have to wade through before getting to the actual hardware?

More to the point: Would you rather have more efficient packaging, less trash and a healthier environment?

The origami-like swaddling of hardware could be a much greener undertaking, and the companies focusing on better packaging solutions say their efforts could be a big part of making the gadget industry more sustainable. Supply chain firm ModusLink is one such company, and it’s done a bit of research on how much CO2 its environmentally friendly packaging is saving the planet.

ModusLink SVP Lorcan Sheehan wrote on the company’s blog that its sustainable packaging changes have so far “eliminate[d] a combined 4,085 metric tons of GHG through package changes — the equivalent of 672 passenger vehicles not driven, 8,254 barrels of oil not used and 404,421 gallons of gasoline not used.”

He says the new packaging is not surprisingly also good for the company’s bottom line; ModusLink saved its customers $6.2 million annually.

Take a look at the infographic below. Do you think more companies should be focusing on streamlined, greener packaging?

Special thanks to Jolie O’Dell for writing such a great article.

See the original at Mashable/Jolie O’Dell

, , , , , , , , , , , , , ,

1 Comment

A QR Code with out a MobileURL is like an email with no subject! Would you open it?

A QR Code with out a MobileURL is like an email with no subject! Would you open it?.

Dont forget to give your QR Code a Name, for Best SEO!

, , , , , , , , , , , , , ,

Leave a comment

RealtyGo offers helpful tips / twitter 101, what are #Tags, RT, OH, HT, etc.. .

Twitter FAQ; RT, HT, OH, ETC…

Twitter RT means ReTweet

RT is an abbreviation for ReTweet, which is like Repeat. It’s like forwarding, but for Twitters instead of emails. If you see something really cool from one of the people you follow, you may want to ReTweet it so that the people following YOU (and not the original person) can see it.

“RT is slang, not a system function. Twitter doesn’t do anything special if you put in the RT.”

Why don’t people follow me back?

Just because you follow someone doesn’t mean they’ll turn around and follow you back. Some people are paranoid because they think you’re a twitter spammer, or maybe you don’t have your Twitter profile set up completely. Here’s a few pages where I explain why I follow people back – or don’t follow them back.

Top 10 Reasons I’m not following you on Twitter; by Brent Ozar @BrentO

Top 10 Reasons I *AM* Following You On Twitter; @BrentO

Adding more info to your twitter profile!

When someone views your Twitter page, they make a snap decision whether or not to follow you.  People want to know in a matter of seconds if you’ve got something interesting to say or valuable information they can use to make their own twit feed more interesting and relevant.

Unfortunately, sometimes your most recent Tweets have less relevant articles that may not be related to what you usually Tweet about.  Maybe you’ve been on vacation or selebrating a recent life changing event, or you’re talking about the plane crash on the Hudson.  People would have to scroll through a page or more of your history to figure out what you do and what you Tweet.

Our Twitter profiles don’t help much, either – they give us only a handful of characters to describe ourselves, and sometimes that’s not enough.

My Twitter Sidebar
The fix is to make your own Twitter background image that tells visitors more about who you are and what you do. Included a few lines about what you Tweet, easy ways to contact you and your QR Code.

You can choose whether or not to tile your picture, and what color your page background is. A QR Code is awesome, becuase it instantly makes your twitter background interactive with end users. Now people that want to know more about you can scan your QR Code and get relevant real estate information, your listings, contact info and social networking links, etc.. .

Before QR Codes A drawback to just having an image of your self or company logo is that it was just an image, not interactive(like a QR Code), so if people click on it or tried taking a picture of it nothing happens. Since Companies like RealtyGo, now you can have a fully interactive image that initiates a call to action from the viewer, giving them all the information they could possibly need to know to interact with you in the future. And remember your in control of the information behind the QR Code, you can Add, Edit, Update, Delete and promote new ideas and real estae listings all the time by simply editing your account within RealtyGo.

Twitter OH is an Abbreviation for OverHeard

If you hear something funny or insightful with your ears (as opposed to reading it on Twitter) and you want to repeat it, you can prefix it with OH. Generally, this is used anonymously, not for quoting people, so you tend to read things that might be personally embarrassing to whoever actually said it.

“This is slang, not a system function. Twitter doesn’t do anything special if you put in the OH.”

Using Twitter Through Your Company Firewall

If your company doesn’t allow access to Twitter through their web filtering systems, check out NutshellMail. It’s a free service that sends you a periodic “highlight reel” of your Twitter, Facebook or MySpace activity via an email. You can reply to the email and update your status or reply to tweets.

Even if your company DOES allow Twitter, it’s not a bad idea to try out NutshellMail just so when they run web reports it doesn’t look like you’ve been sitting around tweeting all day. Plus it helps you confine your Twitter use to short bursts, because you can pick exactly when you want the emails to come in. I get mine at noon (just before I break for lunch) and at 3:30pm, just after the busiest part of the day, on Twitter.

How to delete messages from Twitter

You can only delete your own tweets – things that you’ve posted, not things that someone else has posted. When you’re on Twitter.com, and you’re looking at one of your own tweets, you’ll see a trash can icon when you hover your mouse over the tweet, and/or select delete.

Twitter isn’t like email where you have to worry about cleaning out your in-box. The list of Tweets you get will always keep coming, and they’re always archived on your Twitter home page. It’s like trying to drink from a firehose: you have to stop trying to drink it all in, and stop trying to “keep up”. You won’t be able to do it.

Instead of deleting your old tweets or your read tweets, you’ll want to learn to use the tabs in Twitter’s web page, OR use a Twitter program that runs on your desktop to help you filter it all. If you’re using the web page Twitter.com to read your tweets, then check out the @Replies tab. That gives you a recap of anyone who’s started a tweet with your name, even if you’re not following them. Which reminds me….

How to Send a Message To Someone Who Isn’t Following You

Want to tell someone a secret, but they’re not following you? Well, uh, you can’t, because you can only direct message people if they’re following you.

Instead, send them a reply – this works even if they haven’t sent you anything first. Just start a message with @”their-name”, like @RealtyGo, and ask them to follow you so that you can send them a direct message.

Another method is to send them a reply and say, “Please direct message me your email address so I can send you something private.” Since you’re following THEM, they can direct message you with their email address without the entire internet seeing it.

Twitter Manners for Following and Followers

When someone follows you, you don’t have to follow them back. Don’t feel guilty. Take a look at their Twitter page, see if what they’re saying interests you and decide whether or not to follow them back. There’s no rules on Twitter, and don’t worry if someone gets offended because you don’t follow them back – they’re probably not the kind of friend you want anyway!

I like to think of it as newscasters: I watch the news on TV, so I’m kind of “following” the newscaster. However, the newscaster wouldn’t bother following me, because I’m not doing anything newsworthy. (At least, I hope I don’t end up on the news!) I’m not offended that the newscaster isn’t following me back, and you shouldn’t be offended if you follow someone who doesn’t turn around and follow you back. Spammers take advantage of guilty feelings.

Spammers On Twitter

Spammers will try to take advantage of you by following you, then hoping you follow them back. If you get a new follower, and their only tweet says something like “Get a Free Macbook Air!” or “Lose Weight Fast!” then they’re probably a spammer. They have automated systems that go out and follow thousands of people in the hope that a few will follow ‘em back just out of guilt. Don’t get suckered into it – all they’re trying to do is push advertising tweets into your Twitter stream.

Over time, Twitter has gotten better at trying to catch these types of spammers before they get too far. There’s a limit now that you can’t follow more than 2,000 people because the spammers were just trying to follow everybody, and taking the Twitter server down. Speaking of which…

What’s the Fail Whale?

Twit Whale, Twitter is overloaded,  RealtyGo_Trulia_blogWhen Twitter’s servers get overloaded, they show a cute picture of a bunch of birds trying to lift a whale out of the water. This is more load than the birds can handle, obviously, so they’re going to fail.

When you see the Fail Whale, it’s time to take a break from Twitter for an hour or two. Something big is happening, and Twitter’s going to take a little while to recover from the pressure. This seems to happen during major events like earthquakes or when Twitter gets mentioned on TV.

The Fail Whale was created by artist Yiying Lu.

Using Twitter to Update Facebook

If you use FaceBook, you can have Twitter automatically update your status on Facebook whenever you post a tweet. It’s free – just go to the Facebook Twitter application setup page, log in, and give it your Twitter information. Facebook will ask if you want to update your status automatically whenever you post a tweet, and you’re all set!

If you use more social networking services like Flickr, LinkedIn, MySpace, Friendster and so on, then consider using Ping.fm to update your status. When you post a message on Ping.fm, it automatically posts that message across all of your social networking sites.

Ping is only used for posting, not for reading, so it may not make sense at first. Here’s how I use it: when I sit down at my computer in the morning, I post a message on Ping.fm saying what I’m up to today. That way, the message goes across all my social networks. Then I go into Twitter, and I use Twitter as I normally would. When something really big happens, like if I get news that I want to share with everybody on all my networks, then I’ll go back into Ping.fm and post another message, but otherwise I only go there when I’ve got something important to say and need to spread it to all my social network links with ease.

How to Search Twitter

To search Twitter, go to http://search.twitter.com and type in what you’re looking for. It does more than just search, too: it stays on top of hot Twitter topics, things that a lot of people are mentioning.

Twitter Hash Tags (#)

Hash tags or pound signs (#) help to designate topics that people might search for – especially when they want to distinguish the word from a common phrase. In the example above, BrentO (me) tweeted about a conference in Seattle. The problem is that the name of the conference is PASS, which is a very common word. If people just searched for PASS, they’d get results about passing a test, passing a football, passing a policeman at high speed, yadda yadda yadda. That’s why we start certain terms with # tags.

Anytime someone uses the phrase #PASS in their tweet, it will be much easier to find in search.twitter.com than if you just searched for PASS, because the word PASS will bring back all types of match topics – like football passes or people saying they’ll take a pass, etc.. .

Advanced Tip: at search.twitter.com, you can set up an RSS feed for any given search phrase. This helps you stay on top of news when you’re interested in a specific topic. You can also find hot hash tag topics at Hashtags.org, or look up hash tag definitions at Tagref.

“This is slang, not a system function. Twitter doesn’t do anything special if you put in a # phrase.”

#FollowFriday – A Twitter Tradition

On Fridays, people post a tweet that includes a list of other people they think you should follow. If you like following one person, and if they list other people on #FollowFriday, then you might like following those people too. It’s like book recommendations from a friend. Here’s an example:

#TCOT – Top Conservatives On Twitter

Tweets that have #TCOT in them are politically conservative. The #TCOT Report is a web site styled to look like the conservative pundit Drudge Report site, but it’s driven by people who tweet with #TCOT.

Twitter HT means Heard Through

If you found out about something through a Twitter user, and you want to name ‘em by name, you Heard it Through them. This is different than RT, because it usually means you heard it in real life, not over Twitter.

How to Shorten Your Links for Twitter

Twitter posts can only be 140 characters long, and sometimes we want to post longer URLs or post URLs along with a long description. You can shorten long URLs with a service like TinyURL.com or Bit.ly. People aren’t trying to hide or obfuscate their links (usually, anyway) – they’re just trying to cram more info into 140 character “Tweet”

Marking a Tweet as a Favorite

When you hover your mouse over a tweet on Twitter.com, you’ll see a star icon. Click it, and the star will light up, indicating that this tweet is one of your favorites.

Dont let your Real Estate listings be as complicated as your Twitter activities! RealtyGo takes care of all the heavy lifting, by organizing, promoting, categorizing, and offering an easy to use system for the lister of real estate and the end user requesting real estate information and more!

If you have some interesting twitter trivia, please leave a post and share with the rest of the readers. Thank You
RealtyGo _ Your Real Estate Listings Best Friend!
RealtyGo_TwitterGo_QR Code_Trulia_blog

, , , , , , , , , , , , , , ,

Leave a comment

Facebook Deals: A Powerful New Social Media Tool For Your Business | RealtyGo_blog

Do your friends like the same deals as you do? Facebook is betting they will!

In their most recent effort to achieve total global internet dominance, Facebook recently released further details on its “Deals” feature.  Similar in concept to Groupon, Facebook Deals allows users to purchase daily-deal vouchers through Facebook.com.  Currently, Facebook is differentiating itself from other group buying sites by only offering deals that provide social interaction. On their website, Facebook states, “Deals gives your business the opportunity to offer people unique social experiences that they can do with their friends. This encourages people to share their excitement about the experience you’re providing, not just the discount you’re offering. For example, some businesses may offer people a 5-course tasting menu, a rock climbing lesson, or a concert package.”

Facebook Deals: The Basics

Once you have made the decision that Facebook Deals is right for your business, contact Facebook through the Deals signup section of their website. Facebook may ask you to provide two pictures for your business.  As with Groupon, you will need to enter information such as the product offered, the discount, and any other relevant information.  With this information, Facebook will list your deal in a format attractive to Facebook users (your potential customers, there are many of them).

Once created, your deals will reach Facebook users through the following mediums:

Facebook Deals for Small Business

In short, Facebook Deals will get your business’s name out in front of many Facebook users within your geographic area.  The deal you create will attract current and new customers to your business, while Facebook’s social networking platform will encourage these customers to share the discount offers with their friends.

We believe Facebook Deals will present significant competition to Groupon, LivingSocial, and other group buying sites.  Although late to the game in social commerce arena, Facebook is famous for perfecting an idea, executing, and taking over the market.  For example, look at the outcome of the Facebook/MySpace battle.  What gives Facebook a leg-up over Groupon is their already enormous user-base as well as their social network platform, which is the most advanced in the world.  When a consumer makes a purchase through Facebook Deals, potentially hundreds of their friends will be notified of this, usually not the case with Groupon.

RealtyGo

, , , , , , , , , , , , ,

1 Comment

How to integrate Facebook comments with your WordPress_blog | RealtyGo_blog

 

Getting all those great comments from your friends and fans on Facebook over to your WordPress blog for all internet readers.

For most weblogs is additionally performed a Facebook fan page or a Facebook profile page. The blog articles are published regularly. On Facebook, either manually or automatically link (for example, with RSS graffiti) on the postings in the blog.

 

 

The problem:

The real debate on the content of blog postings will then take place on Facebook and not on the blog.

The solution:

The plugin getFacebookComments compares the entries on Facebook with the postings on the blog. If an entry includes the full URL on Facebook (!) Of a blog posts automatically the comments of Facebook to WordPress to be copied.

Requirements:

PHP5 and cURL. The easiest way to check on the phpinfo. Just a new PHP file on the Web server to create, populate them with the following three lines:

<? Php

phpinfo ();

?>

The file then calls on the browser and look for the following block:

Installation:

Download and unzip the folder getFacebookComments from the ZIP file into wp-content/plugins. Then the plugin will be normally activated via the WordPress backend. Then a new point is found under Settings, the FB is called Comments. Here, however, only two things are set, the name of the Facebook fan page or Facebook profile page and a suffix for the name of the commentators. Since this range is directly suffix isthe name of the commentators, this field should be emptied. There are more beautiful and to identify other ways the comment.

Following the installation and activation of the plugin still needs a CronJob be established to trigger the copy of the comments regularly. With most hosting CronJobs are included, but there are also providers on the Web for free CronJobs. The call of the CronJobs aims to cron.php (http://www.website.de/wp-content/plugins/getFacebookComments/cron.php). For most CronJobs send e-mail address are defined as the target for the echo output of the script. This is very useful if you want to check whether the script works correctly. Once the script has access to data is an echo output. Even if no comments are imported!

Facebook privacy settings:

If the script return a blank on this issue and import comments, probably the Facebook privacy settings are wrong. Also it can be determined relatively easily. The script uses the GRAPH API of Facebook. What exactly is this API from your profile extradite. One can watch in plain text. Simply call in the browser’s address http://graph.facebook.com/profilname/posts. Before natural “profile name” and substitute the desired name or Facebook page Facebook profile page name. If the privacy settings is set correctly, you can get quite a lot of output of their own posts with all data, facts and comments. The requested page is blank, it looks like this:

{ “Data”: [ ] }

Here, the privacy settings are adjusted accordingly. Is important here: Amendment privacy settings seem to apply only to future posts! To a revised privacy setting to really test; You must have a new post published on the Facebook page or Facebook profile page. If you want to leave their privacy settings so it will probably be enough content, the comments by WordPress will be copied explicitly in each case for “all” release.

Thanks for Reading – RealtyGo_blog | Facebook integration with WordPress and more…

 

, , , , , , ,

2 Comments

Make your WordPress Post Popular on Facebook, Add a “like” button to your blog | RealtyGo_blog

Facebook has recently released the new Open Graph API and through this it is also possible to add a “Like” button, which can be found within Facebook everywhere, even on external sites such as on your own WordPress to use blog.

Due to the huge number of users on Facebook such integration can bring to a WordPress blogger two advantages: on the one hand, it makes blog’s articles and posts popular on Facebook, where visitors will share these posts’ links and articles in their news feed to subscribers, on the other hand, you get so new visitors from Facebook.

The integration of Facebook “Like” button into WordPress is quite simple – below are two methods how to do this are presented.

Integration Option 1: Theme customization

The most preferred method is the theme adaptation. It does require a little PHP and HTML knowledge, but in the end saves you additional entries in the database and is also on the safe side when times pending a WordPress core update. Themes and theme changes are usually compatible update.

Facebook is an iFrame Snipplet available, which can be easily integrated within the post-loops in the single.php:

<Iframe src = “http://www.facebook.com/plugins/like.php?href =

<? Php the_title ()?> & Layout = default & show_faces = true & width = 450

& Action = like & color scheme = light “scrolling =” no “frameborder =” 0 ”

allowtransparency = “true” style = “border: none; overflow: hidden;

width: 530px; height: 60px “> </ iframe>

Like the function of Facebook takes a certain width in stock, as well as other information can be viewed by Facebook (see below). Therefore, one should – according to theme – schedule the entire width of the paper.

The parameter “layout” can have two modes: standard and button_count – the latter is only the number of “Likes” from the U.S. format. The first option is the phrase “1.234 fans” from.

With the “show_faces” if true, the profile pictures of Facebook users are displayed. “False” is in this case presupposes those who have no profile pictures.

By “width” is affected the inscription is in pixels. 450 pixels are necessary but at least according to our tests. It depends a little on the length of the Facebook user name – enter here should thus rather more than less pixels.

Facebook also provides two color schemes of “color scheme” available: “light” is the familiar Facebook blue and “dark” a dark gray than basic colors used for the “Like” button.

Therefore, the parameter “text” is used. The following fonts are available: Arial, Lucida Grand, Segoe 20, Tahoma, Trebuchet (20 ms) and Verdana.

Integration Option 2: Use a plugin

Those who do not feel like HTML and PHP has that can of course use one of the many plugins from the rich WordPress plugin.

We would like to present three Facebook-Like-button plugins for your WordPress blog that could be installed without any problems:

Like – this plugin is multilingual and has many options in the Settings area. You can let the button be output before or after the review text or in other places blog.

Facebook Like Button – from the structure very similar to the previous plug-in “Like”, but with a somewhat clearer setting mask.

Facebook Social plugin – this plugin is somewhat complicated, because it provides in addition to the “Like” button, various widgets. You can cancel its own Facebook list activity in the sidebar or indeed the personal taste of a collection of Facebook messages to an even fallen (Like) or the one recommended (Recommend).

Post Tags: facebook, How-To, Like Button, RealtyGo

, , , , , , , , ,

5 Comments