Posts Tagged Facebook

A QR Code with out a MobileURL is like an email with no subject! Would you open it?

A QR Code with out a MobileURL is like an email with no subject! Would you open it?.

Dont forget to give your QR Code a Name, for Best SEO!

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Facebook Deals: A Powerful New Social Media Tool For Your Business | RealtyGo_blog

Do your friends like the same deals as you do? Facebook is betting they will!

In their most recent effort to achieve total global internet dominance, Facebook recently released further details on its “Deals” feature.  Similar in concept to Groupon, Facebook Deals allows users to purchase daily-deal vouchers through Facebook.com.  Currently, Facebook is differentiating itself from other group buying sites by only offering deals that provide social interaction. On their website, Facebook states, “Deals gives your business the opportunity to offer people unique social experiences that they can do with their friends. This encourages people to share their excitement about the experience you’re providing, not just the discount you’re offering. For example, some businesses may offer people a 5-course tasting menu, a rock climbing lesson, or a concert package.”

Facebook Deals: The Basics

Once you have made the decision that Facebook Deals is right for your business, contact Facebook through the Deals signup section of their website. Facebook may ask you to provide two pictures for your business.  As with Groupon, you will need to enter information such as the product offered, the discount, and any other relevant information.  With this information, Facebook will list your deal in a format attractive to Facebook users (your potential customers, there are many of them).

Once created, your deals will reach Facebook users through the following mediums:

Facebook Deals for Small Business

In short, Facebook Deals will get your business’s name out in front of many Facebook users within your geographic area.  The deal you create will attract current and new customers to your business, while Facebook’s social networking platform will encourage these customers to share the discount offers with their friends.

We believe Facebook Deals will present significant competition to Groupon, LivingSocial, and other group buying sites.  Although late to the game in social commerce arena, Facebook is famous for perfecting an idea, executing, and taking over the market.  For example, look at the outcome of the Facebook/MySpace battle.  What gives Facebook a leg-up over Groupon is their already enormous user-base as well as their social network platform, which is the most advanced in the world.  When a consumer makes a purchase through Facebook Deals, potentially hundreds of their friends will be notified of this, usually not the case with Groupon.

RealtyGo

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20 helpful tips your business can use to build web credibility using technology and mobile.

A web site is a must have for all small businesses in today’s digital age but to stand out among the crowd you need to build credibility and use technology, like the internet was designed for. RealtyGo offers QR Codes, SMS/MMS TAG technology, delivering immediate information to prospective buyers, new customers and other real estate business professionals.  Here are 20 tips to help promote your online network, they have worked for our company and I believe will work for you as well:

1. Secure a Unique MobileURL

A “name”  is usually the first impression the customer gets of your business and most likely will use to tie that impression to your for future contact and lead generation. If you’re going to plaster it all over the internet, be sure the name is easy to remember, spell, and more importantly is relevant to the products or service you are selling. A well though out name above your QR Code will create a online resumer of sorts, linking all your listings, social network, websites and professional contact information in one easy to use Mobile friendly application. RealtyGo – Your Real Estate Listings Best Friend!

2. Have a professional looking website and a mobile friendly version.

Tasteful simplicity is usually the way to go. Something too flashy or sales-oriented will drive customers away while an attractive but straightforward layout will denote professionalism. Make sure end users can use their favorite hand held devices, like iPhones, Tablets, iPads, Smartphones, etc to get all your real estate information from advertisements ads, real estate signage, digital ads using your RealtyGo TAG. Also make sure you have your own domain name (www.yourcompanyname.com) and a blog that links from the site. Try Weebly or WordPress for easy, tasteful website building.

3. Showcase Press Coverage

Press coverage is a valuable badge of credibility. In the physical world we see restaurants displaying positive reviews on the door; why not do the same online? Even ask your customers and clients to visit your Mobile real estate application by forwarding them your site or sending an email with your QR Code, asking them to visit your listing and leave a review and/or helpful tips for others about their real estate experiences.

4. Blog

Keeping a well-maintained blog is simply the standard these days. It’s an opportunity for you to engage customers, as well as to demonstrate your vast knowledge of the industry. As stated previously, match the blog to your website and unique MobileURL for a unified brand feel. RealtyGo enables you to add your blog, twitter, facebook, corporate or professional website and much more, for one easy to use application and landing place for end users, needing more information about your real estate business and listings.

5. User Testimonials

Testimonials go a long way in reassuring visitors that you indeed have happy customers. Reserve a prominent place on your site, blog and mobile site for users to share their praises, and include pictures to prove these are real people. You can even link out to Trulia, Craigslist or any other social networking sites that end users may find useful.

6. Find a logo

Similar to your name, a logo can define your business as professional and established. Try to come up with a clean, tasteful stylization of a common word or image relevant to your business. If you need some help, you can consult Logoworks and they will come up with one for you.

7. Video Content

When it comes to web content, eyeballs tend to gravitate toward pictures and videos. Produced videos of reasonable length will grab the attention of browsers, and establish further your web credibility. For help producing a professional looking business video visit Pixability.

8. Social Media

Also a new standard, sites like Twitter, RealtyGo, Digg, Facebook, Scantac are now integral to a respectable web-presence. Build out your own social media pages, engage the community, and include link buttons on your mobile web site from RealtyGo.

9. A Friendly About Page

Often overlooked, your site’s about page is the first stop for many internet-goers. Speak in a relatable voice about what your company does, and include pictures your bio for personality. End users will be able to auto schedule an appointment to meet with you, reading notes and other pertinent information you provide within your mobile website from RealtyGo.

10. No Errors

If your site is riddled with typos and broken links, who’s to say your product isn’t flawed as well? Attention to detail is the mark of a professional business. RealtyGo does most of the heavy lifting, enables you to test your website by sending a text message or email, so you can see exactly what the end users will see. Make sure and do “once over” testing all your links, info and photos you uploaded, etc.

11. Mention Company News

Customers will always prefer an active company to a stagnant one, and sharing company news and updates is a great way to establish yourself as the former. Link you Twitter up to your Mobile website from RealtyGo and enable end users to access your tweets while they view your real estate listings pictures and information form right in front of the home or from a local realtor magazine or news feed. Place your Mobile TAG everywhere and let people know about you and your real estate business.

12. Update Content Often

Changing the content of your site (even a little) shows that there is a living company behind the webpage, a fact vital to your credibility. RealtyGo enables you to Archive your previous listings once they are sold, and reassign a new listing to the same QR Code and/or Mobile TAG, keeping your new listings updated and current while showcasing your sold or previous listings for SEO ranking and content and relevancy ‘weight’.

13. Establish yourself as an authority

Engage in community functions and social networking (like your local coffee shop) showing consumers and potential buyers/sellers you know your community. Leaving informed comments on relevant articles and forums will help you and your company be known as a credible resource and business and then link the articles to your blog or Mobile website from RealtyGo.

14. Provide Helpful Information

By offering genuine, unbiased information relevant to your industry you show both that you are knowledgeable in your field, and also that you aren’t just trying to sell something. Provide interesting information on your Trulia blog for others to leave, with a TAG, which enables readers to visit your real estate listings and other social networks.

15. SEO Optimize

Customers obviously need to find you , Major engines like Google, YouTube, Yahoo and Bing need to have your real estate listing information indexed the way consumers like to search for real estate. RealtyGo does all the proper coding and presents the content from your Mobile enabled website and Web enabled website, using zip codes, city, state and even neighborhoods to increase your chances and parring up content relevant to search queries when end users are typing keywords in their Search bar. If people have a hard time finding you on major search-engines, they assume something is wrong. Let RealtyGo worry about your search ranking, all you need to do is focus on your real estate business and we handle the rest.

16. Make Contact Easy

RealtyGo enables you to offer your Phone numbers, email, address, and any other forms of contact available for new customers and other business professionals. Showing customers that you’re open to talk improves trust and professionalism. Secure an 800 number, a mark of professionalism, easily set up with Grasshopper. Update your Calendar within your RealtyGo account and enable end users the ability to schedule a time to meet, preview and show your real estate listings, All completely automated

17. Show Affiliations with Credible Sites

If you are somehow associates with or work alongside credible people and websites, let that be known. People like to review, share and link to others that have the same business ideas. Link all your Social Networking sites and information within your Mobile real estate listings from RealtyGo.

18. Awards

Awards act as a shiny badge of credibility that customers can take comfort in. If there are any industry or other awards you and your company have earned recently, be sure to include them and links to them for consumers to read and review. RealtyGo enables you to link all your social networking sites as additional information for potential home buyers and sellers to review when looking through your real estate listings.

19. Choose content wisely, lead generation and consumers first impression is key.

Consumers and end users want to see what they are interested in immediately. Using your unique TAG from RealtyGo, you can place end users in the Sweet spot of what every your promoting at that time for dynamic real estate listings and auto scheduling. Keep end users looking at your listings and your information, people can become distracted and loose sight of why they originally took notice to your promotion and real estate listing. RealtyGo offers exactly what you want the user to see, and can be updated and edited with ease, without  costs associated with traditional advertising and real estate listing promotion.


20. Highlight Experts on Your Team

If there is anyone on your team that would qualify as an expert, find a way to include this on your site. It gives customers that personal feel, and makes them feel that they are in good hands.

As you can see, building web credibility takes a lot of work and patience, and that is precisely why you should do it. Your competition may not be up to the challenge leaving you standing above the crowd. Link your services within RealtyGo, Social Media, Personal website, Reviews, Contact information and more, offering all your relevant and current information to the end user in a well organized and established channel compatible with all mobile devices.

RealtyGo – Your Real Estate Listings Best Friend!

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Color? The new Social Network? Privacy issues, or a great way to network locally?

Color: http://www.color.com/

See people behind, Color – Social Networking | Photo App |  for sharing…

Watch the Video from Wall Street Journal

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How to integrate Facebook comments with your WordPress_blog | RealtyGo_blog

 

Getting all those great comments from your friends and fans on Facebook over to your WordPress blog for all internet readers.

For most weblogs is additionally performed a Facebook fan page or a Facebook profile page. The blog articles are published regularly. On Facebook, either manually or automatically link (for example, with RSS graffiti) on the postings in the blog.

 

 

The problem:

The real debate on the content of blog postings will then take place on Facebook and not on the blog.

The solution:

The plugin getFacebookComments compares the entries on Facebook with the postings on the blog. If an entry includes the full URL on Facebook (!) Of a blog posts automatically the comments of Facebook to WordPress to be copied.

Requirements:

PHP5 and cURL. The easiest way to check on the phpinfo. Just a new PHP file on the Web server to create, populate them with the following three lines:

<? Php

phpinfo ();

?>

The file then calls on the browser and look for the following block:

Installation:

Download and unzip the folder getFacebookComments from the ZIP file into wp-content/plugins. Then the plugin will be normally activated via the WordPress backend. Then a new point is found under Settings, the FB is called Comments. Here, however, only two things are set, the name of the Facebook fan page or Facebook profile page and a suffix for the name of the commentators. Since this range is directly suffix isthe name of the commentators, this field should be emptied. There are more beautiful and to identify other ways the comment.

Following the installation and activation of the plugin still needs a CronJob be established to trigger the copy of the comments regularly. With most hosting CronJobs are included, but there are also providers on the Web for free CronJobs. The call of the CronJobs aims to cron.php (http://www.website.de/wp-content/plugins/getFacebookComments/cron.php). For most CronJobs send e-mail address are defined as the target for the echo output of the script. This is very useful if you want to check whether the script works correctly. Once the script has access to data is an echo output. Even if no comments are imported!

Facebook privacy settings:

If the script return a blank on this issue and import comments, probably the Facebook privacy settings are wrong. Also it can be determined relatively easily. The script uses the GRAPH API of Facebook. What exactly is this API from your profile extradite. One can watch in plain text. Simply call in the browser’s address http://graph.facebook.com/profilname/posts. Before natural “profile name” and substitute the desired name or Facebook page Facebook profile page name. If the privacy settings is set correctly, you can get quite a lot of output of their own posts with all data, facts and comments. The requested page is blank, it looks like this:

{ “Data”: [ ] }

Here, the privacy settings are adjusted accordingly. Is important here: Amendment privacy settings seem to apply only to future posts! To a revised privacy setting to really test; You must have a new post published on the Facebook page or Facebook profile page. If you want to leave their privacy settings so it will probably be enough content, the comments by WordPress will be copied explicitly in each case for “all” release.

Thanks for Reading – RealtyGo_blog | Facebook integration with WordPress and more…

 

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Make your WordPress Post Popular on Facebook, Add a “like” button to your blog | RealtyGo_blog

Facebook has recently released the new Open Graph API and through this it is also possible to add a “Like” button, which can be found within Facebook everywhere, even on external sites such as on your own WordPress to use blog.

Due to the huge number of users on Facebook such integration can bring to a WordPress blogger two advantages: on the one hand, it makes blog’s articles and posts popular on Facebook, where visitors will share these posts’ links and articles in their news feed to subscribers, on the other hand, you get so new visitors from Facebook.

The integration of Facebook “Like” button into WordPress is quite simple – below are two methods how to do this are presented.

Integration Option 1: Theme customization

The most preferred method is the theme adaptation. It does require a little PHP and HTML knowledge, but in the end saves you additional entries in the database and is also on the safe side when times pending a WordPress core update. Themes and theme changes are usually compatible update.

Facebook is an iFrame Snipplet available, which can be easily integrated within the post-loops in the single.php:

<Iframe src = “http://www.facebook.com/plugins/like.php?href =

<? Php the_title ()?> & Layout = default & show_faces = true & width = 450

& Action = like & color scheme = light “scrolling =” no “frameborder =” 0 ”

allowtransparency = “true” style = “border: none; overflow: hidden;

width: 530px; height: 60px “> </ iframe>

Like the function of Facebook takes a certain width in stock, as well as other information can be viewed by Facebook (see below). Therefore, one should – according to theme – schedule the entire width of the paper.

The parameter “layout” can have two modes: standard and button_count – the latter is only the number of “Likes” from the U.S. format. The first option is the phrase “1.234 fans” from.

With the “show_faces” if true, the profile pictures of Facebook users are displayed. “False” is in this case presupposes those who have no profile pictures.

By “width” is affected the inscription is in pixels. 450 pixels are necessary but at least according to our tests. It depends a little on the length of the Facebook user name – enter here should thus rather more than less pixels.

Facebook also provides two color schemes of “color scheme” available: “light” is the familiar Facebook blue and “dark” a dark gray than basic colors used for the “Like” button.

Therefore, the parameter “text” is used. The following fonts are available: Arial, Lucida Grand, Segoe 20, Tahoma, Trebuchet (20 ms) and Verdana.

Integration Option 2: Use a plugin

Those who do not feel like HTML and PHP has that can of course use one of the many plugins from the rich WordPress plugin.

We would like to present three Facebook-Like-button plugins for your WordPress blog that could be installed without any problems:

Like – this plugin is multilingual and has many options in the Settings area. You can let the button be output before or after the review text or in other places blog.

Facebook Like Button – from the structure very similar to the previous plug-in “Like”, but with a somewhat clearer setting mask.

Facebook Social plugin – this plugin is somewhat complicated, because it provides in addition to the “Like” button, various widgets. You can cancel its own Facebook list activity in the sidebar or indeed the personal taste of a collection of Facebook messages to an even fallen (Like) or the one recommended (Recommend).

Post Tags: facebook, How-To, Like Button, RealtyGo

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Google Adds own ‘Like’ button in Foray into Social Search

Google is adding its take on the “like” button — which it is calling the “plus-one” — in its latest bid to make search more social, as well as combat the growing dominance of Facebook.

Starting this afternoon, Google will allow users to vote plus-one on search results they find useful, and to share that preference with their connections in Gchat, Gmail, Google Reader, Buzz and, soon, Twitter. Users will see both the total number of plus-one votes, as well as the names and photos of their contacts who have stated a preference.

It’s the most aggressive foray into social search to date and the first time Google has added a direct social signal into search results. Over time, Google will integrate the plus-one into the search algorithm itself so human votes will have an impact search ranking.

“When someone recommends something, that’s a pretty good indicator of quality,” said Matt Cutts, Google’s principle engineer for search. “We are strongly looking at using this in our rankings.”

Google is also adding the ability to vote plus-one on search ads. Internal tests have shown that plus-one votes increase clicks; Google won’t charge for the functionality, but expects better ads to return more plus-ones and, in turn, more clicks. Higher click-through rates can improve quality scores, meaning marketers with better ads could pay less for a given keyword or position.

“We will provide reporting in AdWords for plus-ones,” said ads group product manager Christian Oestlien. “Our belief is that advertisers will see increased performance from ads with personalized annotations.”

The changes are some of the biggest to the visual architecture of search, the classic list of blue links, as well as its functional underpinnings. Plus-one buttons and social connections are going to join a search-results page getting more and more complicated with both real-time and local-search results, in addition to search ads that have also added functionality.

Traditionally, inbound links have been the strongest indicator of relevance and component of page rank. Last year, Google added Twitter updates to also add results that are more recent. Adding the plus-one will add another social component.

“Injecting a social layer into the algorithmic search is key to relevance,” said Dave Karnstedt, CEO of Efficient Frontier. “Do a search on ‘DVD player’ today now you will see 35,000 results in less than 3 milliseconds. It’s meaningless, but if you can sort through those by people who have given a social signal and those rise to the top, I think that can only enhance the user experience.”

But the biggest move here may not be about search at all, but about taking another swing at the social networking business — and at Facebook itself. The first time users clicks on a plus-one button, they will be prompted to create a Google profile, as well as be given the opportunity to adjust privacy settings.

Microsoft’s Bing integrated Facebook “likes” into search results late last year but not into its actual algorithm, meaning a “like” has no affect on search rankings. Google has no immediate plans to add Facebook connections to the system, partly because they don’t have the right to do so. “It would depend on whether that data were available,” Mr. Cutts said.

“Its important for Google to bring in social influence into search results to prevent the social web from becoming a parallel universe,” said Bryan Wiener, CEO of 360i, a unit of Dentsu. “I do think they need to have the Facebook ‘likes’ in there because you’re going to have two webs, the social web and the open web.”

In addition, Google will allow publishers to add the plus-one button, so users can vote on content outside of search, and ultimately improve the ranking of that content in organic search results. Google has by far the largest publisher network, including websites that use DoubleClick for ad serving or Google’s ad exchange, so penetration of the plus-one will be immediate and comprehensive.

The question is whether Google can keep bad actors from gaming the plus-one system for fun or for profit. Google, to its credit, has a lot of experience filtering out attempts to game its algorithms. “The worst case is you just ignore them,” Mr. Cutts said, adding that more complexity makes that more difficult. “If you give somebody five signals — and give them five more — it can actually get harder for spammers.”

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