Posts Tagged IPad
Where do a majority of buyers and real estate leads come from? Online Search, Real Estate Agent, Real Estate yard signage,etc…
Where do a majority of Real Estate buyers and leads come from?
According to NAR – National Association of Realtors, in 2007 International home buying activity; How are consumers accessing your real estate listings today. According to the chart and marketing online, the internet is the most widely used tool in accessing real estate listings today. RealtyGo includes all your listing in a well structured and organized manner, specifically categorized and properly tagged for indexing by major search engines such as google, yahoo, youtube and bing.
Though the internet is the most popular source today for real estate search, buyers also cited information from real-estate agents (85%), yard signs (62%), open houses (48%) and print or newspaper ads (47%). Fewer buyers relied on home books or magazines, home builders, television, billboards and relocation companies.
Yard sign statistics is what we are most interested in for the purpose of this article. Even though the internet is the most popular tool when starting your home search; what happens when you find that perfect home, your desired area or even the most charming neighborhood with all the right amenities that makes you want to jump in the car and start your search right away.
Most buyers start exploring right away, they may not even have an agent. So what’s the chances that when buyers look in an unfamiliar neighborhood for a new home or real estate investment, they also want to know about other homes, listings, and professionals specializing in real estate in the area. We would say its a very good chance. The more information a buyer can get in a shorter amount of time, helps confirm their emotions and good emotions lead to buying. So be proactive and provide buyers what they need to feel satisfied in their real estate search.
To help buyers along you should add a Mobile TAG to your real estate listing(s), enabling buyers immediate listing information, including photos, video tour, pricing, details and other important information they may want in order to make a valid decision. Mobile TAG’s encourage buyer interaction, which increase lead generation and additional sales. The image above shows a mobile TAG on a flyer box. This is also a great way to cut back on excessive paper and ink waste, giving end users the option of getting all your real estate listing information through a digital channel, such as their Smartphone, iPad, Tablet or any other enabled PDA device.
The internet has changed every aspect of how consumers make decisions nowadays, and that includes how people acquire and/or put their properties up for sale. So how will you use technology to practice successful real estate marketing in 2011?
RealtyGo – Your Real Estate listings Best Friend!
Trulia and Zillow, two of the biggest competitors in the online real estate space, are continuing to push into mobile with the addition of more smartphone applications.
Trulia.com said it is now supporting iPad and Android in addition to iPhone. Zillow has released a BlackBerry application, adding to a portfolio that supports iPad, Windows Phone, Android and iPhone.
Both are trying to offer access to information to home buyers wherever they want it, and not necessarily when they are in front of computers.
Being accessible to users whenever they want the information will be critical as both companies may jockey for an initial public offering in the not too distant future.
San Francisco-based Trulia recently said it was prepping for an IPO as it continued to build out its management team, and Zillow was reportedly in talks with investment bankers to discuss the prospects of going public.
Trulia said the addition of iPad and Android applications builds off a base of more than two million mobile users, who visited Trulia.com from their phones last month. That represents a more than 300 percent increase compared to the year earlier, it said.
Both the iPad and Android apps will be slightly different from what was being offered on the iPhone. The iPad app will use the larger screen real estate to display a color-coded heat map that examines the differences in average listing price and sold price within a city or county. The Android app will allow users to add open houses to their calendars and scan QR codes.
Zillow said with the addition of its BlackBerry app, it will now cover more than 90 percent of smartphone users. The Seattle-based company said its services are used on mobile devices more than 6.5 million times each month with 23 million visits to home detail pages.
In addition to being able to search the BlackBerry app for homes based on a user’s location, they will also be able to filter searches by price, number of bedrooms and bathrooms, and other information. Homes will be viewable in satellite or street view, and will feature color photos.
Get your Mobile TAG from RealtyGo on all your real estate advertising and signage, enable consumers to get photos and all your listing and contact information while in front of your listing(s). End users can auto schedule an appointment right from the listings, saving you time and offering an immediate action for lead generation by the potential buyer.
Special thanks to Tricia Duryee for reporting.
So you already have one of these…WWW.?#&%?.COM.. , so why not have one of these too (QR Code)
Just like with any new technology, early adoption of something new requires change and more work, etc. , ‘why would i use a QR Code for Multi level Marketing and promoting my real estate listings?’ The answer is why wouldn’t you!
RealtyGo understands the importance of simplicity when it comes to technology and easy to use applications. We have designed our service so everyone listing real estate can take advantage of new technology like QR Codes and Auto Text message scheduling; but most importantly to offer end users different modalities they feel comfortable using to get what they want when they want it.
You already have one of these http://WWW.?%&#@?.com You may as well have one of these too! Yes were referring to a QR Code. Its really that simple everyone. Why wouldn’t you use QR Codes? Its like every other new piece of technology that you say, “i’ll never use that, what a waste” then 2 months later you have 1,000 songs on your 2GM ipod nano and your 10 year collection of CD’s have been shelved, etc.. . Remember a good sales man uses tools that other people gravitate toward to be successful. Just because you may not believe QR Codes are a necessity right now doesn’t mean a first time buyer (which in 2010 was half of all the sales in the U.S. ; median age of 33) may prefer to use a QR Code to see all your listing info, use the complimentary mortgage calculator provided, get updated relevant information, photos, price, square footage and all your savvy online presence right from the get go, without trying to track the listing agent down by phone or email.
RealtyGo enables the end user to contact you when and how they feel comfortable doing so. If you just put your phone number on a sign, thinking ‘oh i’ll just wait by my phone every second of every day, being the best Agent there ever was’, etc.. then you are not only wasting your own valuable time, but doing a disservice to your career by making your self available by phone all the time, even neglecting continuing education classes or seminars due to the worry factor of not being able to answer each and every call on the first ring. Don’t act like you don’t know exactly what I’m talking about agents. It is humanly impossible to always be 100% available at all times for you real estate listings.
We couldn’t of said it better our selves Jason, “so people are gunna do it, cause it’s pretty easy to do” easy one minute video on how to use QR Codes from a third party company we chose randomly from YouTube. Thanks for posting the video Jason! RealtyGo
I always think of the safe auto commercials that have been running lately, technology when you want it, people when you don’t! – such a great, great example of letting the end user decide, but make sure you offer all channels of communication available and make it count, you may only get one change to earn someone’s business or make a sale over a competitor in today limited resource market. RealtyGo boosts your web presence, makes all your real estate affairs look dynamite within any mobile device, Smartphones, iPads, Tablets, etc.. , and you can promote Green real estate communication in regards to your professional and responsible conscious business.
Get more, do less – RealtyGo – Your Real Estate Listings Best Friend! $9.99 a month!
Mobile is it! RealtyGo offers the most affordable and best solution for Mobile Real estate Listings. We make it easy for you to post your listings, share with Social medial sites and forward any and ALL of your real estate listings with ease. Consumers are mobile, don’t just think phones, iPads, Tablets and more to come soon enough, so offer your mobile real estate listings using Green real estate communication from RealtyGo.
Mobile use is growing faster than all of Google’s internal predictions, with YouTube seeing 200 million mobile playbacks a day, CEO Eric Schmidt said in his keynote at the Internet Advertising Bureau’s Annual Leadership meeting keynote.As proof of mobile’s growth, Schmidt cited some statistics related to this year’s Super Bowl advertisers: The number of mobile searches for Chrysler, for instance, jumped 102 times during the game, compared with only 48 times for desktop searches. And the number of mobile searches for GoDaddy jumped 315 times, compared with 38 times on desktops.Schmidt, who spoke Sunday at the IAB event in Palm Springs, Calif., also said that 78% of smartphone owners use their phones while they shop. “This is the future and everyone will adapt,” Schmidt said. “Because people are fundamentally better off with a better and smarter and more empowered, if you will, customer.”Mobile growth is occurring at a quicker rate than anyone expected, Schmidt noted. “We look at the charts internally and it’s happening faster than all of our predictions,” Schmidt said.Schmidt, who will leave his post as Google CEO on April 4, used those stats to make a case for linking display advertising and mobile.“The technology has finally caught up with the promises we talked about for so long,” Schmidt said. He predicted that display advertising could hit $200 billion business, though he declined to say when that milestone would be reached. Display is currently a $17 billion business globally. Google’s share of that is about $2.5 billion a year.
Were betting on everything changing, new platforms emerge, RealtyGo – information technology grows exponentially! You want it, you can get it right now!!
RealtyGo, Your Real Estate Listings Best Friend!
What mobile DTV (MDTV) is?
Which networks can deliver true DTV experience to mobile devices?
True Mobile Digital TV (MDTV) means watching live Digital TV (DTV) on mobile devices,
with a user experience similar to the one the consumers are used to on their home TV. This
means having a big variety of shows to watch, with high quality high frame rate video and
quick response time for channel switching. While there are elements in the market that try to
confuse true MDTV with other forms of TV/media distribution that offer poor quality video
and a poor offering of channels, true MDTV is distributed through a dedicated broadcast
Soon real estate professionals will be able to stream their live events and seminars through MDTV channel outlets, keeping consumers up to date on current events within their general areas. Imagine getting updates from destination places around the world, Vacation rentals for lease and a tour performed by the actual owner or representative. Choosing you vacation destination in the near future may become more real than ever before. Rest assure, RealtyGo will be looking into this futuristic type channeling to deliver real estate listings and information as efficiently as possible for everyone using Mobile devices. Keep a look out for MDTV and a new technology boom; does Youtube ring a bell… .
The most common alternatives of DTV distribution to mobile devices are to get the DTV
content through the WiFi network or through the cellular network.
This article explains the different available methods, why the true MDTV experience can be
achieved only by a dedicated broadcast MDTV network and how the MDTV offering can be
broadened by wise usage of all the methods for distribution of DTV, which can provide the
best value and best user experience to the consumer.
1 Methods for Mobile DTV distribution
1.1 Distribution of Mobile DTV through the cellular network
The cellular network is conceptually a unicast network, meaning that the content is
transmitted to each receiver individually, even if several receivers are consuming the same
content simultaneously. Thus with the current deployed and used technologies, distribution
of mobile DTV content through the cellular network is no different than the distribution of any
other data through the cellular network.
There are some technologies for broadcasting content over cellular networks, including
Multimedia Broadcast Multicast Service (MBMS), Integrated Mobile Broadcast (IMB), and
Evolved MBMS (e-MBMS) for LTE networks. These technologies are currently either not
mature yet or not widely used (i.e. deployed). Nevertheless, though currently cellular
networks use unicast transmission for distributing DTV content, this article refers also to
optional future usage of these broadcast technologies.
The main concern that is related to mobile DTV distribution is its relatively high bandwidth
requirement. Watching live DTV content at good quality on mobile devices requires
continuous reception of streaming audio/video (A/V) content at a rate of about 500Kbps.
This reception rate enables the display of good quality video at QVGA resolution and at a
frame rate of 30 frames-per-second (FPS).
In developed countries, current cellular networks are already congested with the increase of
video consumption (YouTube, etc.), live gaming, web surfing and other data-consuming
applications over mobile devices. These networks do not have the bandwidth to provide live
DTV services with a similar user experience to stationary DTV in terms of video quality and
content variety. Recent testimonials to this problem were made public by AT&T, which is
now setting a cap for its subscribers’ data usage, since they need to “ease the congestion”
For Full article and White Paper about (MDTV) follow this link
Technology at its best;
RealtyGo – Your Real Estate Listings Best Friend!
What is that Odd looking image?
We are referring to a QR Code. If you are not yet familiar with them, you soon will be. If you haven’t seen one yet, you soon may in an area near you. The funny looking box thats black and white and looks like a pixelated patch, is a QR Code. A QR Code is a matrix code (or two-dimensional bar code) created by Japanese corporation Denso-Wave and is the most popular open 2D-Code for Mobile Tagging. The “QR” stands for “Quick Response”, as the creator intended the code to allow its contents to be decoded at high speed. RealtyGo uses QR Codes to deliver dynamic real estate listings via the mobile channel using Smartphones, iPads, Tablets or any PDA device.
What does a QR Code do?
A QR Code is a bridge from the displayed QR TAG to a web URL (website address page) that has been formatted for viewing on mobile devices. Delivering dynamic information quick and efficiently to the end user. All you need is a smart phone like an Android, Blackberry or iPhone, then you simply visit your App Store of App Market to get your FREE QR Code reader, by typing in ‘Free QR Code Reader’ in the search bar. A QR Code reader is necessary to ‘read’ the QR Code. Basically, a code contains data and links to many different avenues within the internet. RealtyGo offers QR Codes as part of promoting your Mobile real estate listing(s), at no additional cost. Our Analytics also allow you to track and report on how effective the QR Codes are with consumers. Why are analytics important, well we know for sure that banks giving agents foreclosure homes to list are a huge fan of analytics and tend to give their business to agents/brokers that provide them. Once you start using QR Codes and you realize the power of how they help you business grow, you will be a fan forever. With a smart phone like an android,iPhone,Windows,etc.., you can open up the QR Code reader which will load through your phone’s camera. With your camera you will snap a picture of the QR Code by selecting the scan button and then it will return the data held within the QR code, instantly to your mobile device. This might be a photo, website, video clip ect… For example, you see a QR Code on a real estate sign or within a real estate magazine. You scan the QR Code, then instantly you recieve current and relevant information about the real estate listing; pricing, square feet, bedrooms, photos, contact information of the lister, videos, as well as other listings the lister may have for sale or lease.
There are many bar codes today, why is this one different?
Well, it’s made of funny little squares. Seriously, the most important thing for us (the users) is the fact that it’s two dimensional. 2D barcodes contain more information than conventional one dimensional linear barcodes. Conventional barcodes get wider as more data is encoded. 2D barcodes make use of the vertical dimension to pack in more data, giving the end user more specific information about the real estate their interested in. Many experts involved in mobile marketing think that QR Codes, being one of the more versatile systems, are going to be the next mobile linking systems of the future while the rest are supported and funded by large corporations with commercialism in mind. RealtyGo goes a step further. Most QR Codes are only good for a one time use or a promotion. RealtyGo has designed our service and QR Codes to last forever. We assign a MobileURL to each QR Code, so you can continue to market and use the same code forever. This saves you time, you don’t have to create a new code each time you take a listing or change the price or photos of a current listing. RealtyGo gives you a easy to use login area where you can manage your listings, add new ones, edit information, change photos,etc.. , all while using the same QR Code. This will save you money with marketing, digital and print advertising. You don’t have to replace you QR Code ever. Once a company has your unique QR Code, it links back to all you current and relevant information with RealtyGo and is assigned to your Unique MobileURL, which is used to promote you real estate listings and professional business all over the web. This links all your current and archived real estate information together building you a dynamic online resume, which search engines love for SEO (search engine optimization) and give you an advantage when consumers are using engines like google, yahoo, bing to look for real estate in your area.
QR Code store more information, so how much exactly?
In short, if you stored only numeric data, you can store up to 7,089 characters within each QR Code. With binary data (8 bits), the little squares can store up to 2,953 bytes of information. Alphanumeric, 4,296 characters and Kanji/Kana up to 1,817 characters. For a little square like that, THAT is a lot.
Ok this sound great, however what’s in it for me?
Here’s how QR Codes can change the way we live our lives. While riding the train, you could stumble upon an advertisement for a place to rent, vacation rental, or destination area you may want to visit for vacation. There is a web URL available to type in and visit a website but you would have to wait until you get to the office or home to check it out. The problem is by the time you get home or to work, you can’t for the life of you remember what the URL is anymore. In the event your fortunate enough to get the correct website and not a competitors site, then starts the agonizing process of hunting around the website for the exact listing, home or offer that originally caught your interest.
A QR Code enables you to get all the exact details in regards to that specific ad or property listing. With an android mobile or smart phone like an iPhone or a Blackberry, you can take it out, picture-scan the QR Code and there you have it – a website, a forum, message board, link to download some media files, photos,reviews, contact information, additional listings…whatever it is that the lister of real estate wants you to see!In Japan, consumers use QR Codes to find information about organic food and check out buildings or videos of homes just from scanning these QR Codes
QR Codes everyday?
You don’t have to be a real estate agent or broker to use RealtyGo real estate QR Code applications. However, if you do use RealtyGo to promote your real estate profession, you can benefit drastically compared to current methods and/or traditional real estate listing promotions. RealtyGo’s user friendly software walks you through an easy and self explanatory system for optimal use. You don’t have to do anything, we dynamically create the QR Codes and sync them to all your other social networking sites, your professional website, ALL your real estate listings and much more. Start creating your online resume and powerful marketing platform with RealtyGo today. If you are new at QR Codes and not sure why you need to get a head start on them in the real estate industry. 5o % of home buyers in 2010 were new home buyers, medium age of 35, a generation engulfed in technology and creative thinking. Offer all modern channels of communication to potential home buyers and other professionals doing business with you and watch your online presence skyrocket to mirror your years of hard work in perfecting your off line presence in your preferred real estate community. A wave of acceptance is sure to hit this part of the world as soon as more people become aware of QR Codes and their many great uses. RealtyGo gives you an easy way to use and shows you cost effective methods to promote your listings using QR Codes and many of our other free applications all as part of your membership with us. RealtyGo is also designed to promote Green real estate communication, offering your modern clients an alternative to traditional print listings, they may just ask you to forward them the digital listing, or you may even promote your self as an environmentally friendly agent, offering a Greener way to preview listings, saving you money and helping to reduce your carbon footprint, all while giving the consumer exactly what they need and want.
I don’t have a scanner on my phone, what do i do?
The most beautiful thing about modern technology is, things are becoming easier to use. Go to Your App Store or App Market and in the search bar type in Free QR Code reader, download it, install it to your mobile device and you are ready to hit the ground scanning. RealtyGo also offers a SMS/MMS Text message application for people who do not have a Smartphone or Wifi PDA device. You can simply send a text message to get all the real estate listing information as well.
Step by Step to getting started!