Posts Tagged LG
T-Mobile USA is going to push its smartphone prices down in a bid to attract more first-time smartphone users to postpaid plans, the company’s CEO said.
In an interview with the Wall Street Journal, T-Mobile CEO Philipp Humm said the carrier plans to sell a number of devices running on Google’s (NASDAQ:GOOG) Android platform that retail for $100 or less. “We are working with our vendors on this one to drive the price of smartphones down,” Humm said, adding that not all customers want an expensive, high-end device.
The push by T-Mobile, the nation’s No. 4 carrier, highlights the efforts that all operators have made recently to push smartphone prices down and change their pricing plans to attract more first-time smartphone buyers. Subsidies by carriers have helped bring the price of some Android phones to well below $100. T-Mobile itself offers several such deals, including for phones like the LG Optimus T and the Motorola Mobility (NYSE:MMI) Charm. Sprint (NYSE:S) just announced that it will launch the HTC Evo Shift Jan. 9 for $149.99 after a $100 mail-in rebate on a new, two-year contract. Additionally, flat-rate carriers are offering cheap Android phones even without a subsidy. MetroPCS (NASDAQ:PCS) offers the Huawei Ascend for $99.99 after a $50 mail-in rebate and Leap Wireless (NASDAQ:LEAP) offers the phone for $140.
Aside from handset pricing, carriers are also working to lower the cost of smartphone data plans. AT&T Mobility (NYSE:T) rolled out tiered, usage-based data pricing last year, charging $15 for 200 MB and $25 for 2 GB of data. Both T-Mobile and Verizon Wireless (NYSE:VZ) have followed AT&T’s lead with similar data pricing options.
T-Mobile does not plan to gear its entire lineup toward to the low end of the market though, and will still offer high-end devices. However, the company has struggled to attract postpaid subscribers. T-Mobile lost 60,000 postpaid subscribers in the third quarter, an improvement from 140,000 net postpaid losses in the year-ago period but a sharp drop from 106,000 net postpaid additions in the second quarter.
T-Mobile USA announced it will sell the Android-powered G-Slate tablet, built by LG, “in coming months.”
The companies provided little in the way of details. The G-Slate will run the “Honeycomb” version of Android 3.0, which is designed for tablet-style gadgets, and will support T-Mobile’s HSPA+ network, which the carrier has branded as 4G. The companies did not release specifications, pricing or a launch date.
The announcement of the G-Slate came mere minutes after Motorola Mobility (NYSE:MMI) unveiled its own Honeycomb-powered tablet, the Xoom for Verizon Wireless (NYSE:VZ)–a possible move by T-Mobile and LG to lessen the splash of Motorola’s announcement here at the Consumer Electronics Show.
The G-Slate represents a further evolution of both T-Mobile USA and LG’s respective strategies. T-Mobile has been working to broaden and deepen its lineup of high-end devices, and currently sells the Samsung GalaxyTab tablet and the HSPA+-powered G2 and myTouch 4G smartphones. All of the gadgets run Google’s (NASDAQ:GOOG) Android platform.
For LG, the G-Slate brings to a close the company’s troubled tablet journey. LG announced in July its intention to offer an Android tablet in the fourth quarter of 2010. However, in October the company said it scrapped plans to offer an Android 2.2 tablet, arguing Android 2.2, dubbed Froyo, isn’t suitable for tablet-sized devices.
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T-Mobile partners with WalMart to offer affordable options on Android/Linux “modified version” – based Smart Phones
The LG Optimus T and Motorola Defy Android powered smartphones are available from the nation’s largest retailer for very reasonable upfront costs. Both phones are being tagged as entry level devices to bring customers into the Smartphone era. Smartphones sold at a retailer as large as Walmart should catapult T-Mobile as the leader in retail Smartpnone sales at retail locations. T-Mobile now brings American’s a great value with little up front costs. T-Mobile is gaining some 3800 retail locations, depending on how many actual Walmart locations carry the new Smartphones.
The LG Optimus T, an entry level Android smartphone features a 3.2-Megapixel camera, a 2GB MicroSD Card while running STOCK Android 2.2 (Froyo); available for less that $1 with a new 2-year contract!
We encourage you to check it out, we will see if the new Co-op is a success with the holidays approaching and consumer spending climbing in our slow moving U.S. economy of 2010.
Happy Holidays from http://www.realtygo.co