Posts Tagged Mobile phone

Text Message marketing Vs Email Marketing | RealtyGo | MobileURL’s | QR Codes | GPS | zuzu

Text Message marketing Vs Email Marketing | RealtyGo | zuzurealestate | MobileURL’s | QR Codes | GPS

iPad - RealtyGo - Mobile Real Estate listings

 

RealtyGo offers end users 4 modalities for current and immediate real estate listing information; QR Code, GPS, Call, SMS/MMS mobile gateway technology.

Mobile Real Estate Listings

The Mobile URL in the image  is the word “DEMO”

In many ways text message marketing and email marketing are very similar. With multiple forms of marketing available you should offer them all and let the consumer decide which avenue they are comfortable using. Overall you are asking your customers to give you their contact information so you may update and market to them directly.

Building an email phone and text message marketing list of your best customers is a way not to waste money on advertising by casting a wide net and hoping your customers see it. RealtyGo analytics enable you to form a current and relevant  list, you can use efficiently to market to those customers who want to receive offers from you, have already spent money with you or requested information and in most cases are most likely to respond positively to your offers.

There are quite a few vast differences that effect the redemption rates, ability to bring instant sales, and ‘read’ rates in any type of consumer ‘opt in’ marketing.

Fewer than 20% of email messages are opened. Within 15 minutes of sending a text blast, over 95% of your subscribers will have read the message. Think to yourself, every time your mobile phone beeps, how long does it take you to read the text message?

With RealtyGo’s automated software, any time you make a change to your listing(s) a auto message is sent to ‘end users’ that have requested information about your listing(s), for example; if you change the price of a listing or the seller decides to offer their listing for lease and for sale. These are important things a potential buyer or interested party need to know. RealtyGo automatically updates previous consumers that solicited  listing information, any time you make a change, by sending a friendly text message alert.

Customers contact information is automatically captured and displayed in your login area under the specific MobileURL and real estate listing the QR Code and SMS text messages are affiliated with. The mobile call to action is easily integrated into print, radio, television, in store signage and online applications such as Twitter, Facebook, Yelp, Google Local Search. They simply text your MobileURL or Scan the QR Code and all your professional business real estate information is provided. With email signups customers have to be on your website and enter their email address or fill out a form in your business.  With consumer trends rapidly moving toward the mobile communication channel for faster and more efficient communication using text messaging and QR codes; You need to give the consumer what they want when they want it and with the tool they use most frequently and feel most comfortable with, Their mobile device(s). By offering multiple contact modalities like Text messaging, GPS and QR Codes you enable consumers an easier and faster way to get the immediate information they want, most importantly the way the consumer wants to get it. More options or ways a consumer can contact you  enables you to build your marketing list much faster, and consumers will continue to utilize your services, due to the fact they know they will receive current and relevant information pertaining to their original interests in your real estate business.

Text Message Marketing Vs Email Marketing.

With text message marketing, you have the ability to increase sales the same day your message is sent. Often new sales can be in your door in under an hour or even market to customers already in your business. New text messages are read in an average of 14 minutes while the average time for someone to read an email is 6.4 hours. In addition, unless your customers have web-enabled phones, which only 14% do, they will have to wait until they are in front of a computer to read it, then print out the offer to bring it in to redeem it. With text marketing, the customer just has to show the text to the business to redeem. These same principals apply with information. Consumers can access immediate information about your real estate listing(s) and Auto Schedule an appointment to meet with the listing Agent or owner based on the listers pre set schedule. The Auto Scheduler allows Agents/Brokers to use their time more efficiently, social networking, continuing education, create new marketing campaigns and meeting with potential buyer.

Typically the benefit of email vs text messaging is cost. There are email marketing providers for small businesses that charge $20 a month. This is for unlimited email blasts. The redemption rates are often low, only averaging 5%, and only offering one modality for consumer contact.

RealtyGo offers all 4 current modalities for contact and much more, for half that price and at a 90% better ROI return-on-investment.

Get more, do less – RealtyGo

via zuzurealestate | Just another WordPress.com site. RealtyGo blog

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QR Code’s are Powerful… but only if you use them within a well structured system – RealtyGo

QR Code’s are Powerful and allows your Business information to dynamically update, while using the same QR Code in Print or any type of advertising campaign, even after the promotion is over or the real estate listing status has changed; ie- Sold, TOM, AWC, Pending etc.. !

Each time you list a property for sale, often times the next step is advertising. Your Client expects  you to advertise their real estate for sale and do so in a reasonable time frame.

Mobile Real Estate done right!

With RealtyGo you can list your real estate property and use our advanced software technology to promote and sell real estate while saving you money and repetitive/duplicate work load. If you typically print full color flyers, or even black and white flyers for your listings, it can become expensive, especially if a majority of the people taking the flyers are nosy neighbors or lookie loos that are just curious. There is also the inconvenience of monitoring flyers each day or several times a week to ensure they are fully stocked. If you have multiple listings, this can become quite a chore, much like baby sitting your listings. With RealtyGo we offer the ability for end users like Potential buyers, New Customers, Lookie loos, and other Real Estate Professionals to access your listing while standing right in front of them; or when seeing the listing advertised in a print ad (like the image above) or even from a digital TAG, advertised on the internet (like Criagslist,Realtor.com, Trulia, Zillow, etc.. ), not to mention all your other real estate listings as well, using Mobile technology. Now end users can use their Mobile phone or iPad, etc.. , and Scan or Text to get all your real estate listings and current listing information; photos, your professional contact info, your professional website and more, via any mobile device.

Digital TAG

Lets say a Client wants to change their listing price, or has new professional photos they would like to add to a listing. If you have already run a print ad or sent out mailer/flyers in regards to the property, they may be irrelevant and out of date by the time a potential buyer or new customer contacts you about the listing. This could be detrimental in the sale of the listing and creates drop off or abandonment rate from consumers, even outrage in some cases if the change of information works against the prospective buyers agenda.

With Mobile Real Estate Listings and RealtyGo, you simply update your listing information within an easy to use log in area at RealtyGo.co and anytime a potential buyer, new customer or  business professional access your listing(s), they will receive the most current information every time. This will reduce your printing costs and the worry work of potential ads running in magazines or newspapers that may not be up to date or as relevant as they should be, based on a change in the real estate listing information, etc.. . You can continue to use the same Mobile listing TAG even after a listing has sold. Simply reassign the Mobile URL within your login area to one of your “Other” real estate listing, enabling your Mobile real estate listings to always be working and relevant in regards to your professional real estate business, saving you valuable time and keeping operating cost low, maximizing return on investment.

Mobile Listing TAG

RealtyGo enables you to run print ads and advertise your listings with a dynamic TAG called a Mobile Listing TAG, which can be placed everywhere, and will always bring back the most current and relevant information from all your real estate listings, by scanning the QR Code “Smart Code” or sending a Text Message for listing information. Once a potential buyer accesses any of your listings, any time you edit or make a change to the listing thereafter, an alert automatically goes out to the potential buyer, notifying them that a change has occurred to the real estate listing they requested information from, for instance a price reduction or offering the listing for lease vs for sale or vice versa.

Once the end user has the Mobile real estate listing(s) on their hand held mobile device, they can easily forward the listing(s) by text message or email, which gives your listing the ability to travel and be seen on all Unified Channels giving it the viral effect. A Husband can quickly access a listing, see photos, pricing, your contact information, then send it to his wife or an investor all in a few moments, displaying your listing efficiently and in a well organized professional fashion with all you contact info and professional business information. Potential buyers and other real estate professionals can even auto schedule an appointment to meet with your from within the listing, right from their mobile device, freeing up valuable time that you can use to network, focus on day to day activities and your real estate business.

Your Mobile Real Estate Listing on a Mobile Phone;

Mobile Real Estate Listings... from RealtyGo

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It’s almost impossible to know each time this happens to your Real Estate Listing(s)

We posted a picture of a Real Estate listing (Home), a few days ago, with black and white flyers. The listing photographed was selected completely randomly and has no affiliation with RealtyGo or any of our associates. We periodically monitor Local Real Estate Listings to see how we can help add value using modern technology and common sense practices.

This is inevitable at some point, but with RealtyGo it doesn't have to be the end!

The very same listing photographed a week ago,

now has an EMPTY flyer box. Empty flyer boxes are common with all real estate listings; but now there is an alternative way to ensure your listing(s) can always be seen by prospective buyers, new customers, etc.. .

Not only will consumers always get your mobile real estate listing(s) but in the event you need to update your listing(s); like the price, listing status, photos, your availability and open house schedule, you can do so within your RealtyGo login area, under manage listing(s) – then as you change any information within your listing(s), so will displayed information being accessed by prospective buyers, new customers, and other real estate professionals. Imagine not having to reprint flyers and refill all your flyer boxes each time you edit your listings.

RealtyGo allows you to list all your listings within any of your Mobile real estate listings. This gives Prospective buyers and new customers the ability to see your other listings you may have elsewhere or in an adjacent neighborhood while keeping the initial home they were interested in right on their mobile device, Smartphone, iPad, iPhone, Android, Tablet,or any PDA device.

Here is an example of our Full Color Rider signage you can use to promote your Mobile URL (which is the word DEMO, in the Rider sign below)  and your Mobile Real Estate Listing(s). We also offer Rider signs in Black and White, Blue, Red and Green or you can simply down load the PDF and email it to your favorite sign company to print for you, any way you like.

RealtyGo Rider Sign 6' by 24' - Full Color. Other colors available.

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Visit RealtyGo’s- Trulia Blog, helpful functionality tips from RealtyGo.co http://www.trulia.com/blog/RealtyGo

RealtyGo Blog now on Trulia

Step by step Real Estate information in regards to your Mobile URL’s – Mobile Listing TAG’s and more…

http://www.trulia.com/blog/RealtyGo

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Are you currently doing this..; with your Real Estate Flyers and Point of Contact Advertising?

If you currently have a Real Estate listing, and you are using black and white flyers at point of contact as your only modality of advertising your clients home, you may be doing a disservice to your client and your professional real estate business.

This photo was taken locally on January 23 2011

This is an actual photo taken in January of 2011.

Before RealtyGo – advertising with black and white flyers was considered, a more affordable way to advertise your listings, vs Expensive Full Color Flyers. Now with our point of contact SmartCode and/or SMS “text message” gateway, you can offer the most current information regarding your Real Estate Listing(s) at all times. When you edit your online listing info within RealtyGo’ s website, all your listing information dynamically updates, giving prospective home buyers and new customers the most current information possible for all your Real Estate Listings!

Flyers, Black and White or color, can be expensive and often times are a strain on the environment. RealtyGo allows you to offer your Real Estate listings using Green Real Estate Communication. Is this a big deal? well we think so.  RealtyGo was designed to lift the burden of expensive overhead costs for listers and real estate listings, not to mention cut back on excessive paper printing and ink use. Prospective buyers, new customers and other real estate professionals can access all your listings using their mobile telephone, iPad, tablet, Smartphone, or any PDA device.

Green Real Estate Communication

RealtyGo allow you to list all your “other” real estate listings within our database for free. Once you have signed up for at least one Mobile URL which is $9.99 per month, you can list all your real estate listings for better SEO (Search engine optimization) from google, yahoo, bing – on the World Wide Web. Prospective buyers and consumers using our Search bar in the upper right corner of our  home page at RealtyGo.co can see all your “other” listings you have added to World Wide Web for free, using RealtyGo.

RealtyGo - Green Real Estate Communication!

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How to use RealtyGo services and secure your unique mobile URL

RealtyGo is a user friendly software service for anyone promoting real estate listings.

4' by 2' Printable Label for Mobile real estate listings

Using our SmartCode or Mobile text message gateway, Potential home buyers, new customers and business professionals can receive immediate real estate listing information, pictures, contact info, virtual tours, your personal website, etc.. .
Listing with RealtyGo is affordable and easy. Your first listing is $9.99 (per month) and each listing thereafter is $4.99 (per month) We also provide you with a Mobile URL to TAG all your listings and create a robust keyword search term that becomes specific to your real estate listing(s)/business. An example of a Mobile URL is the word “DEMO” in the 4′ by 2′ Printable Label TAG, shown here in the photo;  We chose a generic Mobile URL – “DEMO”, however imagine your Unique Mobile URL; Example “VonRealty” – any time a potential buyer or new customer searches for the term “VonRealty” your current and archived real estate listings are presented and your Mobile URL will become your online resume of all your real estate activities, real estate listings, personal contact info and much more.

RealtyGo’s real estate listings are properly TAG’ed and index with all major Search Engines, like Google,Yahoo, Bing for premium SEO. What this means for you and your real estate business is your Mobile URL “VonRealty” becomes a unique “KeyWord” for search engine optimization and becomes relevant when a potential buyer is searching for you and your real estate listing(s)/business.

Many times potential buyers or new customers may forget the address or listing agent of the  vacation home or real estate listing they liked;  Mobile URL allows any lister, Agents/Brokers, FSBO,VRBO,etc.. , to TAG their listing(s) with one easy to remember Mobile URL. The best feature of the Mobile URL is its specific to the listing and your “type” of listing – which is well organized for easy search and delivers your listings with accurate SEO and keyword search on all major search engines. It’s like having your own WWW for each one of your real estate listings, that all sync together under your professional membership account with RealtyGo.

RealtyGo

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RealtyGo Rider Signage for advertising your unique Mobile Listing Code(s) and Mobile Real Estate Listings

RealtyGo Rider Sign

RealtyGo Rider Sign - Full Color, also available in other colors!

4 Sale Rider Sign

Use our digital real estate promotion to list all your real estate listings within one easy to use Mobile channel. Scan, Text or GPS-APP to access all your listings, photos, professional contact information and more. Forward your listings to prospective buyers from your mobile phone, enable new customers and other business professionals to auto schedule an appointment to preview your listing(s).

RealtyGo – Your Real Estate Listings Best Friend!

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